About Johanna Pfisterer
As a Senior Digital PR Manager, Johanna strategically places our clients in relevant media outlets and builds lasting relationships with key stakeholders. Her goal: to make companies visible in the digital space, build trust, and specifically increase their reach.
Prior to joining Evergreen Media®, she completed her studies in International Business and Management—supplemented by a semester abroad in France, where she deepened her expertise in digital marketing and developed an international perspective.
Johanna originally started her career as an SEO Manager. Thanks to this foundation, she views media placements not just from a PR standpoint, but also through the lens of search engine optimization. In addition to strategic media relations, she develops customized backlink strategies, serves as a project manager for various clients, and oversees the monitoring and controlling of ongoing SEO campaigns.
With her structured approach and the ability to combine creative ideas with strategic analysis, she delivers campaigns that both convince media partners and achieve measurable success for companies and brands.